About Us

Visit London is the official tourism and marketing organisation for the capital and is recognised as a dynamic, innovative and best in class.

We are not for profit and play a key role in marketing and selling London to both business and leisure visitors, who generate a spend of over £15 billion per annum. In doing this, we work closely with our partners.

Visit London's role is to:

• Promote and market London to leisure and business visitors.
• Advocate quality improvements to tourism infrastructure and services.
• Work to maximise the benefits of tourism for Londoners and the local economy.